Speakers:

Dr. Kent Bottles has held a number of leadership positions in academia, biotechnology, and community health systems. Dr. Bottles has facilitated several medical staff/hospital system board retreats centered on physician integration and engagement in evidence-based medicine and quality initiatives; he has also lectured extensively for the Governance Institute on a variety of planning topics. Recently, Dr. Bottles served as President of the Institute for Clinical Systems Improvement (ICSI) and as Chief Medical Officer of the Iowa Health System, a $2 billion integrated community health system in the Midwest.  Dr. Bottles currently serves on a National Quality Forum committee on quality.

Nick Dawson has more than 12 years experience in hospital operations. Currently, Nick leads health 2.0 efforts, including regional EMR roll out, for Bon Secours Health System's largest market.  Nick pioneered the role of Director Community Engagement at Bon Secours Richmond Health System. In addition to those duties, he served as Director on the Revenue Cycle team for the 14-hospital system. In the past, he has worked for other multi-hospital systems and been a consultant on staff a major health IT and strategy vendor. Nick is a member of the Healthcare Financial Management Association, speaks nationally, and is often published on the topic of community engagement and patient experience.

Dave deBronkart, known on the internet as "e-Patient Dave," exemplifies how patients today can connect with information and connect with each other in ways that weren’t possible fifteen years ago. In 2007 he beat Stage IV, grade 4 kidney cancer, along the way using the internet in every way possible. He has become the most prominent spokesman for the "e-patient" movement (empowered, engaged, equipped, enabled) and is now Co-Chair of the Society for Participatory Medicine. He has just published his first book, his cancer story interwoven with information about e-patients: "Laugh, Sing, and Eat Like a Pig: How an empowered patient beat Stage IV cancer (and what healthcare can learn from it)."

Jennifer Shine Dyer, MD, MPH, FAAP is a board-certified practicing physician in both Pediatrics and Pediatric Endocrinology and is a member of the Section of Endocrinology and Metabolism at Nationwide Children’s Hospital affiliated with The Ohio State University College of Medicine where she recently earned her MPH degree. She is also a Fellow of the American Academy of Pediatrics and has recently been selected as one of ‘2010 America’s Top Pediatricians’ by the Consumers Research Council of America. She is an active researcher with ongoing projects that include a focus on implementation of telemedicine into diabetes care as well as the development of an iphone app that delivers a personalized yet automated SMS texting program for teens with diabetes to improve medication adherence which she will be speaking about at the upcoming TEDx Columbus 2010 meeting. She currently participates as a staff physician expert and consumer medical writer for www.Netwellness.org, guest-blogging on WebMD and Better Health, micro-blogging on Twitter, and will be starting a weekly podcast production Pediacast, Podcast for Parents available on itunes in fall of 2010.

Mike Sevilla, M.D., is a family physician based in Northeastern Ohio. He is creator of the blog Doctor Anonymous, which was nominated for Best New Medical Blog in 2006, and also has a live weekly internet radio show of the same name. In addition, he does regular interviews with local TV news on a variety of health topics. He is in full-time private practice and holds an appointment as Clinical Assistant Professor in Family Medicine at the Northeastern Ohio Universities College of Medicine.

Wendy Sue Swanson, MD, MBe, FAAP is a board certified pediatrician, blogger, freelance journalist, and mother.  Dr. Swanson believes practicing physicians have an ethical duty to move science forward by telling their stories and sharing opinions online.  She maintains a busy pediatric practice while exploring and using social media to expand her impact.  She started Seattle Mama Doc, the first pediatrician-authored blog for a major children's hospital at Seattle Children's Hospital in November 2009.  She now uses Twitter, LinkedIn, Facebook, her blog, and her voice to improve pediatric health care communication. She works to dispel myth and bring science back to the forefront by harnessing the power of social media.


Bryan Vartabedian is an Assistant Professor of Pediatrics at Baylor College of Medicine/Texas Children’s Hospital in Houston.  He has an interest in the evolving role of social media in health care.  Since 2006 he has been active in the health blogosphere and currently writes at 33 Charts.  In between his patients, blog, Twitter and Facebook, Dr. Vartabedian functions as VP/Digital Strategy of Seattle’s iMedExchange.

Schedule:

7:30-8 – Registration and continental breakfast

8-8:10 - Introductions

• Dana Lewis, Swedish

8:10-9 – Are you ready for the ePatient?

The digital age has given rise to a new movement in health care: the empowered and electronically connected patient. Learn what clinical professionals need to know about this new generation of patients.

• Dave deBronkart, patient advocate and author

9-10 – Engage online or risk being marginalized?

Like it or not, the Internet has become a primary source of health information for patients and a major factor in how people make health-care dcisions. Find out why health professionals can't afford to ignore social media. Learn how to manage your professional reputation online and how to share your expertise while setting boundaries around HIPAA and the doctor-patient relationship.

• Nick Dawson, Bon Secours Richmond Health System
• Kent Bottles, M.D., Consultant and Lecturer
• Jennifer Shine Dyer, M.D., Nationwide Children's Hospital, Ohio
• Mike Sevilla, M.D., Northeastern Ohio Universities College of Medicine
• Bryan Vartabedian, M.D., Baylor College of Medicine/Texas Children's Hospital
  

10-10:40 – Networking break (or join Swedish for a special announcement)

10:40 – 11:30 – One physician's journey in social media

Ready to jump into social media, but not sure how? Find out what it really takes to be successful online from a local pediatrician, mom and blogger, who will walk you through her process and explain why she does it.

• Dr. Wendy Sue Swanson, M.D., Seattle Children's

12 - Main conference begins for those registered for Swedish's 100 anniversary symposium

Also - stay tuned for the announcement of the location for a tweetup on Sunday night before the event!

Questions about the event:

Contact Dana Lewis, dana.lewis@swedish.org

Overnight accomodations with special room rates are  available at the Seattle Marriott Waterfront.